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初级BEC口试辅导:商业英语会话(5)
发布时间:2010/1/24 17:44:51 来源:城市学习网 编辑:admin
  Lesson 5: Promotional Activities 促销活动
  Lester:As you know, the FastTrek 2000 is due for release next month. I think we've finally worked the kinks out.
  莱司特:正如你所知,FastTrek 2000 预定在下个月推出。我想我们已经解决了所有琐碎的问题。
  Helen:Great. That's vital. Quality is the focus of the ad campaign. The boards must work well if they're going to be the cash cow we want them to be.
  海伦:太好了。那很重要。品质是广告活动的焦点。如果要让这些适配卡如我们所要的成为摇钱树的话,就不能出乱子。
  
  Lester:Good. What about print and radio?
  莱司特:很好,那印刷品和广播呢?
  Helen:We've taken out full-page ads for two large trade magazines. And more important, our press releases have been well received.
  海伦:我们在两家大的商业杂志刊登了全版广告。更重要的是,我们的新闻稿已经全被采纳了。
  Lester:Any larger ads?
  莱司特:有再大一点的广告吗?
  Helen:Yes. We're putting the same full-page ad in the Sunday edition of three major newspapers.
  海伦:有的。我们在三大报的星期天版面放了相同的全版广告。
  Lester:Sounds perfect.
  莱司特:听起来很周全。
  Helen:But nothing ever works out as you want it. So I have a number of other tricks up my sleeve, as well.
  海伦:不过有时候就是会事与愿违,所以我还有很多其它的妙计
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