商务英语BEC初级口语课程19
发布时间:2013/7/18 22:15:59 来源:城市网学院 编辑:admin
1. What is important when selling a new product?
? Discount
If a trade gives the counterpart a favorable discount in selling a new product, it’ll be easy to reach an agreement. And their volume of transaction can be larger.
? Quality
Of course the quality of a product is very important. To some extent, it’s a decisive factor. Inferior quality will damage the #pany’s name, and cause a loss of consumers in the end.
? Advertising
An ingenious advertising campaign will attract the eyes of lots of consumers, because the public is inevitably influenced by advertisements in their everyday lives.
? Packaging
I think the packaging of a product will determine its selling performance. In an era of eyeball economy, high-quality products with poor packaging could be left out in the cold.
? Commitment of After-sales Service
If #mitment of after-sales service is honored, the consumers might be#e rest assured. As a result, our product will be in great need.
? Image Ambassador
It’s a #mon practice nowadays that #panies invite fashion models, film stars and pop singers to act as image ambassadors for their products. It turns out to be a very effective promotion approach, especially to the youngsters.